THE ALPHABET OUR CHILDREN WILL REMEMBER
Branding / Poster / Typographie / Advertising campaign
Using found materials I had to design a range of letterforms and decided to use the different packages I came across in the past few months. I was sadly able to make the alphabet. I thought it was important to use this as a message on how to rethink our way of consuming and how packages are in our everyday life.
In order to go further with the experimentation, I decided to look at how different effects would change the type and tell a whole different story. I came up with four story to tell around waste and junk.